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Have A Newsroom?

If you don’t have a newsroom on the Internet, you may be missing the big picture.

Many Public Relations Firms, including corporate PR departments, are creating newsrooms for their clients or their businesses.

Newsrooms are an online version of a traditional newsroom. This is where news is generated and developed. It’s a great vehicle to get added exposure for your brand or your client’s brand. Once the media starts to use your newsroom and find it worthy, they will keep coming back for more stories. But until then, you need to build up your online community first before getting any play. If not used right, the traditional and online news media and bloggers may never see your release or information about the company or brand.

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Book Review: A Short Guide To A Happy Marriage

If you ask anyone married more than 10 years, they will tell you that it’s not easy. Couples start to take advantage of each other, focus more of their attention on their children and forget to make time for each other.

A Short Guide to a Happy Marriage by Sharon Gilchrest O’Neill, is a very short book, only 61 pages, and at least half of the pages are black and white photos that are visually appealing. Photos range from a couple kissing on the beach during the sunset to two pieces of a heart shaped chocolate.

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Team Effort! By Guest Blogger, Lori Alexy

Kristie Galvani, Lisa Gordon (who was in town for a few days working from the Long Island office) and I left the office the other day to go home. As we were leaving the office, the fire alarm went off…again. (The fire alarms in our building are very sensitive and go off all the time.)

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Getting A Makeover…

I have been to the Americana Mall in Manhasset, Long Island numerous times and have never seen the Estée Lauder store. I didn’t even know that Estée Lauder had a store until just recently when I became a team captain of the “Every Woman Matters” 5K Walk at Jones Beach on May 16th at 10 am. The money raised for the walk will go toward the Katz’ Women’s Hospital which is part of the Northshore-LIJ Health System.

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The NY METS Citifield Experience…

During opening week, I got three tickets from Saul Katz, one of the owners of the New York Mets. I never met Mr. Katz but he is the major sponsor of the new Katz’ Women’s Hospital, which is part of Northshore – LIJ.
I got involved with the Katz’ Women’s Hospital after a friend of mine sold me on the concept to have a hospital especially geared for the needs of women.

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Amazing What You Hear by Lori Alexy

Today, I worked from our Manhattan office. Hilary had an appointment in the afternoon and I stepped out to work in another area at that time so she had privacy. I sat in a common area on our floor and could hear EVERYONE’S conversations who left their door open.

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