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Intellectual Property Review, by Guest Blogger Anthony M. Verna III

One issue I see when a business takes itself from the idea stage to doing business in the real world is a lack of intellectual property review.

This can be seen in either taking out a Facebook page or a domain name in either the business name or a proposed product name. While this is a good idea, to just do it without understanding possible ramifications in either intellectual property or advertising law is a problem.

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Tap into Your Intuition for Success by Guest Blogger Eileen Lichtenstein, MS Ed

We all find ourselves at times walking the edge between this and that, yes and no. What to do? Which way to go…. When you make a decision and you have a sense of “relief” you know it’s a right choice. It’s about going downstream, letting go of the paddles and letting the current take you. It’s about riding the waves, not going against the tide. Use your senses to detect signs: Intuitive “hits” come in many forms- from sensory images, physical feelings and auditory and olfactory clues. When you are open to receiving and noticing “signs”, it becomes progressively easier to trust your intuition. The optimal receptive “state” has being “grounded” for a prerequisite. For instant grounding, connect with nature: take a walk, sit at the ocean meditate, listen to the birds, gaze at a flower. Now is the perfect season to jumpstart your intuition. Or listen to a guided meditation, which you may listen to on the Moving Meditation Fitness audio program: www.balanceandpower.com/movingmeditation.php. The following tips may assist you in accessing your intuition and are most effective when practiced on a daily basis:

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Rules of Social Media Club [ala Fight Club] by Lee Bogner

As interpreted by Lee Bogner, CIO and Head of Social Media, Marden-Kane and SMCLI Board Director

#1 – The first rule of Social Media Club is, you Tweet, Blog, Facebook about Social Media Club.

#2 – The second rule of Fight Club is, YOU TWEET, BLOG, FACEBOOK about Social Media Club!![shout]

#3 – If someone says Please Retweet, Then Please Retweet!.

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Marketing for Startups and New Businesses by Gil Effron

When I was writing How to Give Your Business an Extreme Marketing Makeover, my focus was exclusively on exactly what the title implies: helping established businesses replace worn-out, ineffective marketing with marketing that would and could accomplish more in less time.

Throughout the months that followed publication I started to question: Why does a business have to wait until it makes mistakes before employing the principles of the extreme marketing makeover? Why can’t a startup business or a new business apply my simple but effective process for building a better marketing process?

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The World’s Greatest Sales Man by Tim Healy

He only says hello in the morning and goodbye in the evening. He will never waste time talking to people who can’t buy a car from him.

He understood the power of referrals and made sure everyone knew he sold cars. While many might not agree with his approach – he ended up selling 13,001 cars in 15 years.

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