“In Praise of the Split Run” By Jim Estill
Split run marketing is a very old concept, which is made even easier with the advent of electronic marketing. The concept is extremely simple. All
December 28, 2009
Surviving the Mall…
Yesterday, I decided to venture out and go shopping. My first stop was Brooks Brothers in the Americana Mall in Manhasset. They were having their
December 27, 2009
Am I a Portrait?
Image via Wikipedia Today, I was at New York Sports Club doing my usual warm up of 2.5 miles running on the treadmill and then
December 26, 2009
It’s Christmas Time, Did You Get Your Update?
I don’t know about you, but every year I get an update from several members of my extended family. They talk about their lives, their
December 24, 2009
Junk Mail?
This time of the year we all get so much mail. It’s actually nice, especially since there’s very little physical mail these days but lots
December 23, 2009
Do You Foursquare?
When I first read about Foursquare in Mashable, I got excited. A new social networking site to me is like un-chartered territory for others. When
December 22, 2009
“It’s For My Family” By Steve Davies
One of the most frequent weasel words you hear as an employer are some variant of: “it’s not for me but for my family,” Beware
December 21, 2009
Can You Do Social Networking Wrong?
Recently I friended a local spa. They were a client of mine several years ago and I was curious to see how they utilized social
December 20, 2009
Unrequited ROI by Guest Blogger, Steve Poppe
Readers know my pet peeve about ROI (Return On Investment) and my contention that the people who talk most about ROI are the ones who aren’t
December 19, 2009
The Social Year in Review – 2009 by Guest Blogger, Constance Korol
A couple weeks ago, I posted a question on Facebook and Twitter asking the world “What were your two most memorable moments of 2009.” At
December 18, 2009