Press conferences are so hard! When I worked at the three largest PR firms in NYC before starting my own shop, we would hold press conferences all the time. Soon I learned that press conferences were more for the client than for the media. When I asked the media why...
Are We Really Living in the Digital Age?
Have we moved away from using the telephone, sending letters and meeting face to face? Is our only means of communicating via instant message, Facebook or email? The other day I was talking with one of my publicists and I asked him if he followed up with someone via telephone....
Are Staff Meetings Really Necessary?
Some may feel like staff meetings are a waste of time, but I don’t. I like to see everyone at least once a week. I like getting input and feedback from the entire staff and I like the 20 minutes or so of camaraderie. So, on most Monday mornings at...
The Bad and The Good of Business Travel…
Lisa Gordon, Supervisor of HJMT's publicity department, and I went to Kentucky this weekend. We left at the crack of dawn on Friday, got to the airport, and traveled with no problem to Detroit. Switched planes in Detroit to a plane going to Cincinnati (the Cincinnati airport is actually...
Coffee is a Necessity!
I don't know about you, but when I get up in the morning, I need a cup of java. I'm usually running late and I make myself a cup of instant coffee. I prefer Maxwell House. Then when I get to HJMT's Westbury office, I have another cup from my...
Do People Listen To Each Other?
I've been on a few different Boards throughout the years. I was on the Long Island Center for Business and Professional Women Board, NAWBO-LI Board and Long Island Women's Agenda Board. After a while, I lost interest and moved on. Now I'm on the Long Island Forum for Technology Board...
Staff Evaluations Are Good and Bad…
How honest should you be when you evaluate someone? I always thought that honesty was the best policy. Get things on the table and if they are fixable, fix them! Today, there were four people in my firm who had been there for six months. According to our employee manual,...
Running Double Lives…
We had a 50th surprise birthday party for my sister. One of her friends at work, arranged for a hummer limo to pick a group of 10 women up on Saturday in Levittown and we drove to the North Fork of Long Island to go wine tasting. The tour was...
Working with printers…
There are so many printers. We get solicitations from new printers all the time. Printers come, printers go. And then we have our favorites that we like to use all the time because they are easy to work with, their quality is exceptional and they meet deadlines. Some of our...
Working Lunch…
You finally get your schedules straight and set a lunch date that took a lot of time to coordinate. When the day comes, you make sure to get to the lunch appointment on time. You hate being late. The hostess or host seats you. You sit down, look around, glance...