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What Can Willie Nelson Teach Us About Persistence? by Tim Healy

Before you laugh me off – take a moment to read on. I know you are thinking that Willie is old and grey (and you are right) but he is a great example of someone who keeps on keeping on.
I had the pleasure of seeing Willie Nelson last Wednesday night at Radio City Music Hall with my brother and a friend. Now if you like his music it was a great concert. But I am not writing to talk about his music – rather I want to share some ideas on being persistent. After all persistence is one of the key ingredients for success – especially in the world of selling – especially during a slow economy.

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Siloed vs. Integrated by Guest Blogger, Steve Poppe

In the advertising and marketing business, digital is its own channel. Rare is the vendor that provides a truly integrated single source worldview of a brand. A really smart person once said to an important client “campaigns are overrated” which stuck me with a ferocity that shook my world, but he was right.

catalysts, marketing silos, digital marketing, business strategy, marketing strategy, message strategy, marketing tactics, whatstheidea, whats the idea, campaigns, social media, rga, tbwa

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I’m One of the Lucky Ones… By Guest Blogger, Lisa Gordon

As much as we read reports that the economy is slowing bouncing back and unemployment rates are on the decline, in reality we have a long ways to go. This past year I consider myself one of the lucky ones. Why? Because I didn’t lose my job. I know far too many friends and business contacts who have had the unfortunate reality of being left jobless at the end of the day. And much to their dismay, still remain jobless today. If anything, it just makes me feel even more blessed to be a part of the HJMT team.

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Team Effort! By Guest Blogger, Lori Alexy

Kristie Galvani, Lisa Gordon (who was in town for a few days working from the Long Island office) and I left the office the other day to go home. As we were leaving the office, the fire alarm went off…again. (The fire alarms in our building are very sensitive and go off all the time.)

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Amazing What You Hear by Lori Alexy

Today, I worked from our Manhattan office. Hilary had an appointment in the afternoon and I stepped out to work in another area at that time so she had privacy. I sat in a common area on our floor and could hear EVERYONE’S conversations who left their door open.

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@Twestival by Lisa Gordon

This past Thursday HJMT – @HJMT once again helped with the charity event, Twestival 2010 – @Twestival (or Twitter Festival), an opportunity for Twitter users and local supporters to get off the computer and meet in their community while raising money to support a worthwhile cause. Twestival is a global event organized entirely by volunteers. This year’s charity of choice? – Concern Worldwide – @Concern.

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