Did You Know My Third Book is Being Printed?

Hilary with her signature pose

I wrote two business books over the past ten years – Everything You Ever Wanted to Know About Social Media, published in 2009, and Branding in a Digital World, published in 2020.

Recently, I wrote a book about my running and triathlon journey called, From Couch Potato to Endurance Athlete – a portrait of a non-athletic triathlete.

From Couch Potato to Endurance Athlete

I’ve been saying for a while that I have another book in me. But, it wasn’t until my SEO guy told me to clean up my ATriathletesDiary.com blog, that I realized I had a book!

As I was going through the blog, I started to pull out stories from 2010 to date.

The book takes the reader on my journey from just wanting to run, to actually starting to run, and then developing as an endurance athlete. Join me as I compete in my first 5K, my first pool experience, and my first experience on the bike.

The book isn’t just about running and triathlons, it’s about my business and how my personal life and experiences affected me. From Couch Potato to Endurance Athlete intertwines my personal life, business, and athletic life all in one. It’s vulnerable, transparent, and raw.

From Couch Potato to Endurance Athlete

The Publisher

I had a relationship with Meyer & Meyer Sports because, through their relationship with Cardinal Press, I reviewed many of their books on my blog. They were the first publisher I reached out to and they accepted my idea. I was thrilled.

The whole experience of pulling the stories together, rewriting them, and adding more context to the manuscript was an interesting process. I had a couple of my friends read it to make sure it made sense and had a lot of emotion.

But one of the things I found even more interesting was learning how to put together an audiobook. I had pitched the idea to the publisher because many people asked me for the audio version of Branding in a Digital World. Unlike Branding, which is a business book, this story is a story that has a beginning, middle, and end. I actually cry during one part of the audiobook.

Book Tours

I have a couple of book tours set up for late summer and early fall including:

Boca Raton, FL – August 6 at 1 pm – Barnes & Noble

Carle Place, NY -August 10 at 6:30 pm – Barnes & Noble

Runner’s Edge – Huntington, NY August 16 at 6 pm

Brentwood, TN – August 27 TBD – Barnes & Noble

Littleton, CO – November 11 at 6 pm – Barnes & Noble

Boulder, CO – November 12 at 2 pm – Barnes & Noble

I hope you can join me on one of these tours.


Barnes & Noble has the book on pre-sale. You can buy it for $18.95 by ordering here: https://www.barnesandnoble.com/w/from-couch-potato-to-endurance-athlete-hilary-jm-topper/1140977761.