I wrote two business books over the past ten years - Everything You Ever Wanted to Know About Social Media, published in 2009, and Branding in a Digital World, published in 2020. Recently, I wrote a book about my running and triathlon journey called, From Couch Potato to Endurance Athlete...
A Hamptons Alternative
Have you heard of the town Nissequogue on the North Shore of Long Island? Many are calling this town a “Hamptons Alternative” or a "Mellower Hamptons”. About the Interview In this episode of Hilary Topper on Air, Hilary speaks with Tracey Kupferberg – a licensed associate real estate broker, and...
Business Reflections Thirty Years Later
2022 marks the 30th anniversary of HJMT Public Relations Inc. For those of you who read this blog and don't know, I started the firm 30 years ago in 1992 with a baby on my lap in my one-bedroom apartment in Long Beach. The business has been a real whirlwind....
Business Owners – Pay Your Manual Workers Weekly!
I recently had a conversation with Paul Aloe of Kudman Trachten Aloe & Posner LLP. He was telling me that there are strict laws right now to pay manual workers weekly as opposed to bi-weekly. Here are some of the questions I asked. What Defines a Manual Worker? While the...
How to Prepare for a Business Divorce
After a difficult two years, many businesses are hoping 2022 is the year things turn around. But for some, this may mean making a dramatic change in who will remain the stakeholders of the business…Business divorces can be tricky and emotional. Whether the “break up” is between friends, family members...
Le Coucou – Save Your Money!
If people are raving about a restaurant and that restaurant has a Michelin star, you would think and hope that the restaurant is fantastic. Unfortunately, that was not the case for Le CouCou, a traditional French restaurant with a modern twist. The restaurant is located in the Howard Hotel in...
Can a Business in NY Charge a Surcharge for Credit Card Use?
I went to a physical therapist in Bethpage. I was told by two people that this particular therapist was the best on Long Island. I'm still suffering from my meniscus surgery and after talking with my doctor, he told me I should go back to therapy. I went to a...
5 Tips to Getting Organized While Working at Home
Since COVID, many of us have been working from home. In NYC and throughout the country, there are many businesses that may permanently let their employees work from home. If so, how do you get organized when there are so many distractions? Here are five tips to getting organized while...
Why Does Lifetime Fitness Put So Much Energy into Recruiting New Clients?
I joined Lifetime Fitness a few months ago because most of the pools were closed due to the pandemic. Lifetime Fitness in Garden city has a beautiful facility with a decent indoor lap pool with four lanes and an outdoor lap pool with six lanes. I was a happy camper....
Season 12 of Hilary Topper on Air is a Wrap
Did you listen to any of the episodes? If you missed any, here most of the podcasts from the season. Listen in your car on Apple Podcasts, Spotify, or any other aggregator out there, we are streaming everywhere! Business and Personal Development Podcasts: Can Covid-19 Still Be Impacting Your Child...