Today’s rave is social media. Everyone thinks social media will create such a buzz for their business, that they won’t have to do anything else. So, they create Facebook and Twitter pages. They open a Google+ account. They create boards on Pinterest, groups on LinkedIn, have a YouTube channel, and...
Best Practice Tips in Social Media and Health Care
Did you know that 80% of the general public search for healthcare providers on the Internet? With millions of people engaged in social networking sites today, it’s important that health care providers are online marketing the right way to their community. Here are some tips: Customer Service is Key -...
Why am I a Blogtalk Radio Show Host?
Everyone asks me why I host Hilary Topper on Air (or what we call internally HTOA). I tell them that I do it for several reasons. For starters, it gives our clients greater visibility and awareness. With more than 4,000 active listeners to date, our clients’ message is broadcast across...
Are You On Pinterest Yet?
You may or may not like the way Barak Obama runs this country, but one thing we can all agree on is that he and his staff know how to run a successful social media campaign. Just look at what he did four years ago – Facebook, Twitter, YouTube, blogging. ...
Pinterest? What’s All the Craze About?
If you are online, then I’m sure you’ve seen an invitation from one of your friends to join Pinterest. On the day I signed up I had more than 10 requests so I decided to check it out. And, once I did, I got hooked! Pinterest is a new social...