The Tech World Is Still a Man’s World

Last year, the United Nations celebrated International Women’s Day under the official theme “Planet 50-50 by 2030: Step It Up for Gender Equality”. One industry that is still a long way from gender equality is the tech industry. While the percentage of women in the United States labor force has...

Book Review: Steve Earl and Stephen Waddington’s #Brand Vandals – Reputation Wreckers and How to Build Better Defences

Crisis communications has always been a function of public relations.  As the Internet continues to change the face and the scope of the public relations industry, communications professionals need to be prepared for potential damages that can occur and last forever on the Internet. In Steve Earl and Stephen Waddington's...

How to Secure Big Government Contracts as a Small Business in 2014

Small Businesses are always competing for big government contracts. With the start of the new year, you can begin to implement new strategies to help better position yourself for these contracts. Here are a few tips shared to us by Paul Karch from selltogovernment.com: Has your small business been playing...

Top 7 Small Business Website Resolutions for 2014

If you're a small business owner, you know we are always looking for ways to improve and grow our businesses. What better way to implement new strategies than for the new year! Check out the Top 7 Small Business Website Resolutions for 2014 shared to us by Dudamobile: Small business...

Book Review: Cheryl and Mark Burgess’ The Social Employee

Did you know that 79% of businesses are utilizing social media to communicate with their target audiences? In Cheryl and Mark Burgess’ book “The Social Employee: How Great Companies Make Social Media Work,” the authors explain why social media is necessary and the powerful benefits of involving company employees as...

Book Review: Book Review: Jason G. Miles’ YouTube Marketing Power: How to Use Video to Find More Prospects, Launch Your Products, and Reach a Massive Audience

Should small business owners jump on the YouTube bandwagon to get exposure for their products or services? According to Jason G. Miles, author of the book, YouTube Marketing Power: How to Use Video to Find More Prospects, Launch Your Products, and Reach a Massive Audience, the answer is yes. Miles...

Celebrate Smarter: Nutrition Tips for Mastering the Holiday Party

Here are some of our favorite tips for keeping your diet in check this holiday season shared to us by Coca-Cola and registered dietician Nutritionist and Certified Diabetes Educator Melissa Herman Dirks (@EatSmartRDN). It’s the time of year when office parties, family holiday celebrations and get-togethers are filling up your...